REVISION SKINCARE - Integrated Campaign

THEY CHANGED SKINCARE.
WE CHANGED SKINCARE MARKETING.

With a new brand story in place, this science-first professional skincare brand was looking to drive awareness amongst both consumers and HCPs. They wanted something different. Disruptive. Fit for a brand that embodies innovation and change.

We sold a concept that, in the skincare space, was quite daring. A beauty campaign executed entirely in black & white. With a focus on disruptive science, as well as Revision’s trademarked “True Visible Results,” this multi-channel, integrated initiative is a scalable solution that boldly re-introduces Revision, while giving their messaging room to grow.

  • Role Creative Lead, CD, Writer
  • For Base Beauty
  • Type Campaign Concept, Video, Digital, Social
  • Campaign Stats 6% growth on IG & LinkedIn; 2.3M IG impressions; 8K+ new IG/LinkedIn net followers